Licensing · M&A · Investor rounds · Customer deals
Close more deals with customers, investors and partners
For leadership teams whose expertise is ahead of their pipeline.
Companies built on deep expertise often stumble at the same point: the work is excellent, and the deals stay too few. First messages get no answer, follow-ups stall after a good conversation, and buyers remember the company for a smaller offer than the one it wants to sell.
The same pattern, again and again
B2B customers, investors or an M&A team: the counterpart changes, and the problem stays the same.
I have seen it for years, as an executive and advisory board member and in my work with clients today. Five things decide the outcome.
Positioning
What buyers find when they look you up matches what you want to sell.
Outreach
Short first messages with a clear reason to write and a clear question, sent as a daily habit.
Follow-up
Every message after a conversation shows you understood their need in their words, then names one next step.
In the room
Preparation, posture and behaviour in the negotiation: asking before telling, and standing by your terms with calm.
After the close
Turn the signature into momentum: announce the deal and the story behind it, report to your new partners from day one, and plan the next deal from the stronger position it gives you.
Four ways to work on it
The right format follows from your situation, and we choose it together.
Your Next Move, when you need it
A second opinion on a deal or a pitch, a brainstorm on a problem in your market, and pointers to people in my network who fit your goal.
The Goal Challenge
When a new habit drives the result, such as more outreach, more follow-ups or more conferences: a 90-day goal and someone who keeps you on track.
A project
When the change has to reach the organisation: I work inside your sales process as a change agent, with your team.
A board role
When you want this experience at the table for the long run: a seat on your advisory board or executive board.
Who you work with
For 26 years I have worked in leadership roles, building companies from Series A to IPO with the teams: raising financing rounds, negotiating licensing and partnering deals with pharma counterparties and preparing listings and acquisitions. The same skills decide every sales conversation.
My background and track recordStart with the deal in front of you.
Your Next Move
Your next move, decided
Clarity on where you want to go, and on what you do first.
- Before
- Your onboarding letter and preparation sheet within 24 hours of booking. You send your answers back two days before the session.
- Session
- 60 minutes on Zoom.
- Afterwards
- Within 24 hours, a written de-brief with my core observations, the recommendation with the most impact and your next step, plus the recording and the transcript.
- Price
- EUR 500, one fixed price for all three steps. English or German.
First conversation · free
A first conversation
To find out whether we are a fit.
- Where
- Fifteen minutes on Zoom or Teams.
- When
- One to three weeks out, Monday to Friday.
- Preparation
- Nothing to prepare. If you like, share a line on the booking page about your goal.
When the story needs to reach buyers and investors: The PR process
Questions before you book
Who is this for?
For executives and leadership teams in life sciences and deep tech who sell to B2B customers, pitch to investors, or negotiate with pharma partners and M&A teams.
Can you help us prepare a licensing negotiation with pharma?
Yes. We work on your position before the first term sheet: what you offer, what you need in return, where you can move and where you hold firm. You go into every round with your next step prepared.
Can you help when we sell the company or buy one?
Yes. An M&A process is a negotiation over many rounds, with an experienced team on the other side. We prepare your story, your numbers and your next move for each round, alongside your bankers and lawyers.
Can you help us raise our next financing round?
Yes. An investor round follows the same pattern as any deal: the right investors, a first message that gets an answer, follow-ups that keep the round moving, and a clear close.
Where do we start?
With Your Next Move. Bring the deal, the pitch or the outreach problem in front of you. You leave with your next step prepared and in writing.
Will you write our messages for us?
The work happens with you. I show you the structure, review your drafts and help you build it into a habit. The skill stays in your company.
Do you make introductions?
Introductions to people in my network are part of client work, where they serve your goal.
Which format fits me?
Your de-brief from Your Next Move names the one that fits: further sessions when you need them, the Goal Challenge for a new habit, a project when the change reaches the organisation, or a board role for the long run.
What does it cost to start?
You start with Your Next Move, EUR 500 for all three steps. Anything beyond it, its scope and its price, comes in your de-brief, matched to your goal.